Follow Friday: Lodge Love
The other day we shared via twitter that we have a new logo - more delightful work from the creative minds over at Lodge Design. When they unveiled the latest to us, our director Lisa summed it up pretty well with an "Ohmygawd, you guys are my favorite."
We wanted to take a moment (longer than 140 characters) to bring the Follow Friday tradition from twitter to our blog. If you aren't already aware of Lodge, get to it. Follow them on twitter & the facebook.
They've been serving up craftiness on everything from our website to Indy Film Fest posters with a special knack for delight and wonderment.
Lodge, here's our love letter to you. You make our hearts go boom. Thanks for making us look good. Again. 
So far, we've been getting great feedback on the logo from far and wide. Thanks for sharing this insightful comment, Tim:
We'll have more to unveil later this year, as Lodge is digging into the look for the 2011 festival. For now, we're focusing on the task of updating all of our properties with the new logo. Why isn't there a find-and-replace function for that?!
#lessambitiousmovies Meme
If you're a twitter type (and if you are, you should be following @IndyFilmFest, right?) then you may have noticed a movie-related meme take over your feed last night.
In twitter, you can add a phrase with a # mark in front and no spaces, like #indyfilmfest for example. Twitter turns it into a link connecting all other tweets using that same hashtag.
Last night someone started #lessambitiousmovies, a meme where people craft variations on movies titles to make them, well, less ambitious. For example:
OR
Fun, right? We just like that it gets people talking about our favorite subject. So, go ahead. Add your #lessambitiousmovies in the comments here, or join in the fun on twitter.