CRAIG MINCE :: President & COO
Sales and marketing manager for the Indiana State Museum’s IMAX Theater for the past eight years, Craig is a founding member of the Really Big Short Film Festival which began in 2006. The festival focuses on Indiana filmmakers and actors and provides a means for them to showcase their talents to Indianapolis audiences. A member of the Indy Film Fest Board since 2008, Craig specializes in film programming and research. He received a B.S. in business from Ball State University.
JASON ROEMER :: Vice President & VP Marketing
As one of the principals at Lodge Design, Jason has spent the last eleven years of his life digging to find the essence of his clients’ brands, then developing a strategy to communicate that experience through a “brand storytelling” approach. It’s not tricky. It’s not math or science. It’s about creating an emotional hook. Since 1999, he’s been working with clients large and small, telling stories and building market share. Throughout his career, Jason’s been published in magazines across the country and worked on national accounts for clients in industries ranging from speed boats to music blogs.
LISA TRIFONE :: Festival Managing Director
Originally from the Chicago area, Lisa moved to Indianapolis in 2004 after graduating from Bradley University with a BA in Communication. As the Marketing Coordinator at Heartland Film Festival, Lisa built her expertise in digital and social media, developing one-to-one communications plans for the organization. Currently working full-time at ExactTarget, Lisa joined the Indy Film Fest Board in 2009 with a desire to combine her two loves – film and communication.
ALLISON HARTHCOCK :: Secretary & Volunteer/Intern Director
As Associate Professor of Media Arts at Butler University, Allison teaches primarily in the areas of media literacy and media criticism. Her research includes multicultural perspectives and colorblind racism in popular film. She holds a Ph.D. in Communication from the University of Missouri-Columbia.
JOSH SCHULER :: Development Director
Since relocating from Cincinnati in 2006, Josh has served as the Director of Sales & Marketing for NUVO and joined the IIFF Board in 2009. In addition to his role at the magazine, Josh has been elected to the Board of Directors for the Voice Media Digital Network and is a member of the Advertising Committee for the Association of Alternative Newsweeklies. In 2009, Josh was interviewed by Editor & Publisher magazine as one of “10 That Get it Right” in print and digital advertising. He also volunteers at the Julian Center (United Way) as a tutor for children staying at the facility.
MICHAEL TRESSLER :: Interactive Technology Director
A graduate of Ball State with a B.A. in Computer Science, Michael joined the Indy Film Fest Board in early 2009. Over the past 15 years, he has gained a plethora of experience in all aspects of information technology. He currently works as a Systems Engineer for Open Solutions Inc., quite often crisscrossing North America on various projects. In his spare time, Michael manages a website for German-speakers in Central Indiana.
JULIE MAHERN :: Hospitality Coordinator
Julie has over 16 years of experience in sales, marketing and management, holding such positions as Director of Sales, Marketing Director and Event Planner for various organizations including Sheraton Hotels and Dave & Buster’s. Joining the Indy Film Fest Board in 2008, Julie brought much experience with her as she had served on and chaired several committees for a diverse range of organizations, including the National Apartment Association, Indiana Society of Association Executives and the Indianapolis Chamber of Commerce. In these roles, Julie was responsible for networking events, obtaining and retaining membership and convention planning. Julie majored in Marketing Education at Virginia Polytechnic Institute & State University.
SARA MCGUYER :: Marketing Director
A marketing strategist for SmallBox, Sara focuses on email marketing, social media and digital strategy. At SmallBox, she also helps promote Broad Ripple Music Fest and the 24 Hour Web Project. She currently is the editor, film for myoldkentuckyblog.com. In the past she has been a book shop manager, an events/pr coordinator, a nonprofit marketing director and a student of writing. Before joining the board in the Fall of 2010, Sara volunteered on the film screening committee.
ZAC NELSON :: Treasurer
A Senior Vice President in Old National Bank’s Commercial Credit area, Zac joined the Indy Film Fest Board in 2011. He is a former small business owner and KPMG LLP alumnus, where he specialized in audits of financial services companies. Participating in the Blessings in a Backpack and United Way VITA programs, Zac has a passion for community service. He holds a Bachelor of Science in Accountancy from the University of Illinois.
